Blog Archives
Media Ethics and Society
Diversity In and Out of the Newsroom
Nate Podboy
Np377908@ohio.edu
Sensitivity seems to be absent to the certain stereotypes that American journalists carry. Journalists fail to acknowledge certain words that may deem offensive to different minorities. Journalists need to remember the certain political correctness in each of their publications, but many fail to do so including the invincible The New York Times.
Journalists across the United States face hundreds of ethical decisions every week. The issue of incorporating diversity in the newsroom or in their stories is an issue that we need to face head on. The incorporation of racial teachings and understandings is essential in the class room to allow the future journalists to cash in on the many opportunities that diversity has to offer.
Original Blog Posting Here
Keurig Media Plan
- An In-depth media analysis of Keurig Brewers
- Weekly and Yearly budget allocation
- Content:
- Executive Summary
- Competitive SWOT Analysis for Flavia and Nescafe
- Keurig SWOT Analysis
- Keurig Creative Brief
- Media Objectives:
-Target Audience, Media Budget Allocation, Campaign Dates, National Campaign, Geographical Weight, Reach v. Frequency and Media Focus (Television, Magazine, Direct Mail).
Research Team
Kate Slanker
Neal Patten
Anthony Sylvester
Nate Podboy